Valentina Picozzi - B Sign


B Sign is an artwork produced by Gate 44 for the artist Valentina Picozzi.

The artwork is made using screen-printing technique and embellished with foil and glitter.

B sign is inspired by the famous “Dollar sign” by Andy Warhol. Back in the 60s he was painting an icon of the American popular culture, like a sign that could be seen to signify success, celebrity and glamour. But what would today’s choice of new generation? Would they represent themselves into the weak inflated dollar sign or into the bitcoin sign, that’s bringing innovation and hope into the world?

Valentina Picozzi is a Bitcoin activist artist who for more than a decade, through her artistic practice, has been bringing economic and political issues into dialogue with a pop aesthetic, creating questions and openly criticizing the contemporary system.


Mixed Media - Screen-printing, foil, painting on canvas - 200 x 260 cm- 2022

Printing: Nicola Muratore, Julia Ozherelieva - Photography: Erica Monzali